I’m a seasoned product designer with over a decade of experience leading design initiatives and helping startups evolve from early-stage concepts to scalable products. I specialize in creating intuitive, user-centric interfaces that not only meet user needs but also drive business growth. My approach is proactive and leadership-driven—simplifying complex challenges, highlighting the essential, and ensuring every design decision maximizes its value. I have deep expertise in UX design, product strategy, interaction design, usability, and a proven track record of crafting seamless digital experiences across both B2B SaaS and B2C products. I excel at owning new design directions—finding solutions through rapid prototyping and close collaboration, turning ideas into practical, scalable designs and driving the design vision for the company.